2012 TOC Frankfurt Program
Tools of Change Frankfurt will feature a full day of cutting-edge keynotes and panel discussions by key figures in the worlds of publishing and technology. Program is subject to change.
| Time | Platinum I + II (Supply Chain) | Alabaster I + II | Matrix (5th floor) | Megabyte (5th floor) | Kilobyte (5th floor, sponsored sessions) |
|---|---|---|---|---|---|
| 8:00 to 8:30 | BREAKFAST AND REGISTRATION | ||||
| 8:30 to 8:40 | Introduction | ||||
| 8:40 to 9:00 | KEYNOTE: Jo Henry, Bowker Bowker International E-book Consumer Trends and Forecast |
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| 9:00 to 9:20 | KEYNOTE: Andrew Bud, MEF Mobile Content and Commerce: A Global Perspective |
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| 9:20 to 9:35 | BREAK | ||||
| 9:35 to 10:25 | Data and the Growth Agenda Ken Michaels; Michael Tamblyn; moderated by Mark Bide | The Evolving Role of Readers Allen Lau; Amy Martin; Anna von Veh; moderated by Ami Greko | Merchandising/Discovery: Online and Off Otis Chandler; Hermes Pique; Heather McCormack; Jason Illian; moderated by Sam Missingham | Digital Textbooks, Online Learning and the Future of Educational Publishing Amir Winer; Michael Cairns; William Chesser; moderated by Sheila Bounford | Sponsored Session TBA |
| 10:30 to 11:20 | The Metadata Value Chain Jonathan Nowell; Len Vlahos; Emad el-Akehal; moderated by Graham Bell | E-Publishing: Making Accessibility Mainstream Cristina Mussinelli; Anne Bergman Tahon; Chris Rogers | Pricing Digital Content: Publisher and Consumer Perspectives Ann Betts; Ashleigh Gardner; Timo Boezeman; moderated by Ed Nawotka | What are Altmetrics and what can they do for me? Todd Carpenter | Sponsored Session - Qbend Next Gen Learning - ePublishing for Education and Beyond John Costa |
| 11:25 to 12:15 | Automating the Global Rights Supply Chain Robert Kasher; Michael Healy; moderated by Mark Bide | The Importance of Design and Typography in E-Reading Baldur Bjarnason; Daniel Rhatigan | Author/Publisher Relationships - How Do Publishers Stay Competitive in Digital Publishing? Jakob Larsen; Kerry Wilkinson; Miha Kovač; Lotte Garbers; Jo Lal | Innovators Track: Innovative Business Models Joshua Cohen; Joe Regal; moderated by Sophie Rochester | Sponsored Session - IBM The Future of Publishing: The Insight-Driven Organization Greg Pizzuti; Tarek Fadel |
| 12:15 to 1:15 | LUNCH | ||||
| 1:15 to 2:05 | Innovation, Threat and Opportunity in Changing Business Models Emrah Ozpirincci; Mathijs Suidman; Lee Harris; moderated by Ronald Schild | APIs in Publishing: Sell Your Content, Engage Your Audience Oli Brooks; Anna Lewis; Adam DuVander | Outsmarting Piracy Ruediger Wischenbart; Jens Klingelhöfer; Sergey Anuriev; Richard Mollet; Joe Wikert | Innovators Track: Innovations in Sales and Marketing Kevin Franco; Andreas Wiedmann | Sponsored Session - Ingram Experience Matters - Lessons Learned (that you can use) from tens of millions of e-book distributions worldwide Marcus Woodburn |
| 2:10 to 3:00 | Metadata Futures Graham Bell; George Lossius; Howard Willows; Beat Barblan; Valla Vakili; moderated by Karina Luke | Open Publishing Adam Hyde; Joe Wikert; Fabienne Riener | Making Sense of the Mobile App World Kate Wilson; Asra Rasheed; Woody Sears; Alok Singhania; moderated by Calvin Reid | Innovators Track: Innovations in Storytelling Ian Forrester, Dan Franklin; Justin Keenan; Jennifer 8 Lee; moderated by Sophie Rochester | Sponsored Session TBA |
| 3:05 to 3:55 | Where Next? Growing Global Book Trading Jo Henry; Ruediger Wischenbart; Carlo Carrenho; moderated by Paola Mazzucchi | Taking a Brand Global and Across Storytelling Platforms Claudia Mazzucco; Charlie Redmayne; moderated by Richard Nash | The Book as Discovery Tool: E-book Marketing and Monetization via Indexing Pilar Wyman | Innovators Track: Mission-Driven Publishing Jesse Potash, Matthew Crockatt; Eric Hellman; moderated by Sophie Rochester | Sponsored Session TBA |
| 3:55 to 4:10 | BREAK | ||||
| 4:10 to 4:20 | Announcements | ||||
| 4:20 to 4:50 | DRM Debate Joe Wikert; Bill McCoy; moderated by Laura Hazard Owen |
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| 4:50 to 5:10 | KEYNOTE: Horace Dediu A Closer Look at Apple (and Others) |
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| 5:10 to 5:30 | KEYNOTE: Dr. Naif Al-Mutawa The 99: Lessons from a Journey Across Cultures and Media |
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| 5:30 to 6:00 | Innovators Showcase David Taylor, Joe Regal, Jason Illian, Christophe Maire |
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