Going Digital – Case studies in conversation

10:30 to 11:30 a.m.
Westend I

Join Gus Balbontin of Lonely Planet and Timo Boezeman of A.W. Bruna in conversation with Joe Wikert of O’Reilly Media about the realities for legacy publishers incorporating digital; what it means to be “agile”; what has worked and what hasn’t; and answering questions from publishers.

The Speakers

Gus Balbontin is a strategy and innovation expert. He specialises in leading complex cross-business transformation initiatives that require significant operational restructures with minimum disruption to the business. He has a knack for incubating and integrating new products, market opportunities, platforms and technologies into existing businesses. Gus is playing a lead role in Lonely Planet’s transformation from print publisher into a multiformat publisher.

Timo Boezman is a non-fiction acquisitions editor for A.W. Bruna Publishers, the largest publisher in the Netherlands. In addition to his acquisitions and editing, he co-ordinates the digital publishing strategy of A.W. Bruna and is a pioneer in new ways of publishing (new formats, technologies and business models).

Joe Wikert is general manager & publisher at O’Reilly Media, Inc., where he manages the sales and editorial groups. He’s the author of the Publishing 2020 blog where he’s provided industry insights since 2005. Joe is also co-chair of O’Reilly’s Tools of Change (TOC) conference. Prior to joining O’Reilly Joe was Vice President and Executive Publisher at John Wiley & Sons, Inc., in their P/T division.

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