Navigating the Complex Road of International Copyright in a Digital World

10:30 to 11:30 a.m.
Königstein I&II

In the digital days of 2010, content sharing knows no borders. Publishers not only in the US and Europe, but also Asia, Australia and South America have exclaimed that a borderless content licensing solution is necessary, as content can and needs to be shared seamlessly in the digital world. Traditional copyright law, much of which dates to the advent of the printing press, is constantly being put to the test as people find new ways to use and re-use existing content.

CCC’s Senior Director, International Relations Ed Colleran will moderate a frank discussion among panelists on a number of issues including:

• What does the future of international content licensing look like?
• Are new media tools creating new problems or opportunities for copyright holders?
• How do viral marketing and social networking affect attitudes toward copyright?
• What tools are available to promote and enable content re-use while respecting copyright ownership?
• How do we grapple with the disparate copyright laws across the globe?

The future of the global licensing of digital content — music, video, and publishing — is dependent on finding the delicate balance between what is legal, what is logical and what is right.

The Speakers

Ed Colleran serves as the Senior Director of International Relations at Copyright Clearance Center (CCC), the world’s premier provider of copyright licensing and compliance solutions. He oversees strategic initiatives focused on CCC’s publisher constituency and manages the development of content licensing solutions and new revenue-generating initiatives for CCC’s participating publishers.

Huw Alexander is the Rights & Digital Sales Manager for SAGE Publications in London. He embarked on a career in bookselling after being told that he was genetically designed to reach high shelves and has since worked at various bookstores and literary agents before arriving at SAGE in 2003. As Rights & Digital Sales Manager he is responsible for developing the SAGE e-book programme, international translation sales, permissions and licensing, as well as delivering accessible content to the reading disabled.



A. Miles McNamee joined CCC in 2008 as Vice President, Licensing and Business Development, overseeing business development efforts and licensing of all CCC products and services. He works with rightsholders to create licensing solutions that better monetize emerging multimedia and online publishing initiatives. Miles brings 20 years of experience in business development, sales and marketing from companies such as Starz Encore Group LLC, Microware Systems, TCI, Continental Cablevision and Showtime Networks. He holds a Bachelor of Science in Marketing from Bryant College.

Joanne Tracy is the Vice President and Editorial Director for Elsevier’s Science and Technology books, a leading STM publisher. She heads a global team of editors to develop more than 800 English language titles a year and is managing the transition from “print books” to “electronic content.” Recent initiatives include: leading the content development team of BrainNavigator (www.brainnav.com), a 3D brain modeling and visualization tool created in partnership with the Allen Institute for Brain Science; extensive print and ebook publishing under the Morgan Kauffman imprint on user centered design; creating an ebook imprint, Insights, on Elsevier’s electronic distribution platform Science Direct; and launching iPad applications in support of traditional print products on Photoshop and photography technique.