Mobile Delivery Options: An Overview

1:30 to 2:30 p.m.
Westend I

The current explosion in interest around mobile devices such as the iPad and Kindle raises an interesting question for publishers. Is it best to create mobile specific websites to deliver content to smartphones, iPads or other mobile devices, or is it better to develop apps targeted at the iPhone, Android and other mobile platforms? In this session, Richard Padley will discuss the options, and examine the pros and cons of each approach.

The Speaker

Richard Padley is Managing Director of Semantico Limited, a software company specialising in delivering innovative online publishing solutions for publishers and information providers. He takes a great professional interest in explaining the potential of new developments to publishers, librarians and readers and discussing how to get to get the best out of new technology. He is known for his passion on topics such as managing online identities, the semantic web, e-readers and mobile and cross platform delivery. He writes for the Discovery blog and also previously worked for Macmillan, where he developed the online versions of the Grove Dictionaries of Art and Music.